KSOU Distance MBA in Marketing

The KSOU distance-MBA in Marketing Management is a two-year (four semesters) programme, designed for students who have completed a three-year bachelor’s degree from any recognized university. In particular, the programme runs on an open/distance learning approach, which is tailored for working professionals or students unable to attend conventional full-time courses. 

The curriculum ranges from core management courses including Organizational Behavior, Managerial Economics, Accounting for Managers, Statistics & Optimization Techniques, Legal Aspects of Business, and Information Technology for Managers (and later semester marketing-specialization classes such as Corporate Marketing, Marketing Management, Advertising & Sales Promotions, Consumer Behaviour & Marketing Research, Retailing & Supply-Chain Management, International Marketing, Rural Marketing, etc.). 

KSOU’s distance MBA is accredited: the course is accredited by relevant regulatory authorities (UGC, AICTE), and the institution holds NAAC A+ accreditation. The flexible, self-learning model has independent (on-paper and electronic) materials, online resources from an LMS, assignments, periodic tests, project work, and term essays, allowing all participants to study at their own pace. 

Generally, the distance MBA in Marketing Management at KSOU is an acceptable and adaptable method by which graduates, even professionals, can obtain postgraduate management degrees with marketing, gaining a recognized degree and a hands-on, flexible approach to learning without needing to attend full-time in-person classes at the institute.

To enroll in the Distance MBA in Marketing program, one must pursue the following eligibility criteria for admission in the Karnataka State Open University (KSOU).

• Having a graduation degree with 3 years of bachelor’s
• Require more than 45% to 50% marks
• Entrance exams aren’t necessary.

There is no EMI option available at KSOU but the fee of every program is affordable and pocket-friendly. Instead of EMI options, KSOU offers various scholarships and financial aid to students from minorities, tribal welfare departments, and so on. 

The Distance MBA in Marketing Management program syllabus is divided into 4 semesters get through it in detail from the down table. 

The examination pattern of KSOU consists of internal assessment and end-term examination which are divided according to the weightage of marks they carry individually, and they are combined and evaluated at the end of every semester. Internal assessment carries 20-30% of weightage which is decided by the university and a notice is circulated to the students through their official website the students can submit their internal assessment online or at the dedicated regional study center allotted by the university.

Learning the skills of the Distance MBA in Marketing program will readily help in attaining the prior job roles over the marketing sector. There is a list of the top job roles which a student can apply for with good annual salary packages.